Largely because of the non-stop love podcasting is getting in financial (and other) publications, developers with novel ideas are finding it easier to raise capital to build the latest and greatest podcasting app.

Some offer exclusive, pay-walled content. Some blend social sharing with listening behavior. And others have less-scrutable business goals. But one thing is certain: we'll see many more launched, and it's hard to pick the winner.

Or is it? In this short episode, I'll tell you, the working podcaster, how you can "win" this heating-up app war, ensuring your content is available no matter who winds up on top (or more likely eventually gets dumped.)

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