Podcast Pontifications logo
ABout
About the showPrivacy policyAccessibility statementSyndication Options
Episodes On...
Accessibility of Podcasts
Content Strategy
Continuing Education
Distribution Strategy
Embracing Change
Ethics In Podcasting
Future-Forward Thinking
Growing Your Podcast
Listener Experience
Metrics That Matter
Monetization Efforts
Perspective Shifts
Podcaster Stories
Quality Matters
SEO for Podcasters
Self-Care For Podcasters
EquipmentPFPs
Menu Icon

Merging Your Way To Podcasting Competency

How companies and producers can join forces to make an instant podcast hit.

Listen to the episode
Read The article

There's a pretty obvious trend of more companies getting interested in podcasting. But companies tend to be smart -- that's how they stay in business -- so they'll be worried about the multi-month (if not multi-year) ramp-up time it takes to build an audience.

Or they could just merge with an existing podcaster who's done the hard work. Instant competency.

In this short episode, I'll run down how that might look on both sides of the equation. Podcasters will get some tips on how to position their show for acquisition, and companies will gain some understanding of how such a deal might be structured.

‍

Published On:
November 7, 2018
Download icon
Download The Audio FilE
Display/Hide Transcript
Watch The video
More Episodes about: 
Growing Your Podcast
Comments
Subscribe for free
Listen on SpotifyListen on all Apple DevicesListen on Google PodcastsListen on Amazon MusicListen on PandoraListen on iHeartRadio
Listen In Your Inbox
Podcast Pontifications logo
Podcast Pontifications is produced by Evo Terra. Follow him on Twitter for more podcasting insight as it happens.
© 2020 and beyond. All rights reserved.