Our Title sponsor
Gumball is the premier marketplace to easily and efficiently buy host-read podcast ads.
Gumball provides a transparent and modern buying platform, connecting great podcasts with the best advertisers. Gumball takes away all the logistical headaches for podcasters and advertisers alike by managing inventory schedules, providing easy and consistent ad script instructions, easy aircheck uploading, and ensuring payments are made in a timely fashion. Best of all, Gumball takes pride in offering the most podcaster-friendly terms as a standard, meaning more money directly flowing to the podcaster as it should be!
If your show is pulling down more than 10,000 downloads per episode, you owe it to yourself to talk to Gumball at Gumball.fm to see how they can help you make even more money with your podcast. That’s Gumball.fm. And tell ‘em Evo sent you.
Article
"I'm Evo Terra, and I approve this message." No, I'm not running for office. But I do use the metaphor of politics on this short episode to better define the two camps I see forming in podcasting, plus offer up a "platform" of sorts for the one most strongly identify with.
Note: The war between indie podcasters and professional podcasters is both made up and stupid. That's not what I'm talking about.
The two "political groups" in podcasting are Conventional and Advancing. And I'm though I recognize the need for and welcome the views of those on the Conventional side, I'm a proud member of the Advancing party.
Currently, I see two guiding principles that set my side apart.
- We believe that technology should make podcasting better, not just easier.
- We believe that new models are required to reach the 70% who don't yet listen to podcasts.
So yes, that means we love and welcome change. Changes across the spectrum of podcasting. Changes to hosting platforms. Changes to show formats. Changes to consumption apps and discovery methods. Changes to monetization opportunities. Changes that cause ripples down to the very foundation of how the Conventional side define podcasting.
We're OK with that. Which side do you fall on, podcaster?
Podcast Pontifications is written and narrated by Evo Terra. He’s on a mission to make podcasting better. Allie Press proofed the copy, corrected the transcript, and edited the video. Podcast Pontifications is a production of Simpler Media.
.jpg)
