While I'm not suggesting business podcasters abandon their audio-based program and jump on the IGTV (Instagram TV) bandwagon, I do think there are some lessons to be applied. And here they are:
- Double down on the "different".
- Default & easy suck. Upgrade & invest!
- Don't do it live.
This episode gives a deeper take. It'll help you up your podcasting game, I promise.
I make shows for professional firms that support business objectives. Visit https://podcastlaunch.pro for more info and ways to get in touch!