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Angling for Titles That Are More Than Just The Topic

Here's why you need to think more about your angle and your title for your episodes. September 25, 2019. Angling for Titles That Are More Than Just The Topic. Article. Video. Article.

Where's The Churn Rate In Podcasting?

Not the number of podcast titles. While serialized or self-contained podcasts are growing in popularity, there's little doubt that most of the podcasts consumed by an average podcast listener are of the episodic, ongoing format.

Podcast Categories Have A Bad Apple At The Core

Your. average bookstore has a few thousand titles on its shelf. at any given time. Not. tens. of thousands. Not. hundreds. of thousands. And certainly not. millions. Yet those bookstores have categorization systems that are incredibly expansive.

Getting Fickle Podcast Listeners To Listen More

Those two tools: the title of your episode and something called a cold open. Two Rules For Podcast Titles. I’ve harped on podcast titles many, many times over the years, so. use the search feature if you want some deeper insights.

Getting Past Podcasting's Linear Past

There isn't a third choice, unless you consider the painful attempt at self-selecting which episodes to download from crappy titles and missing descriptions inside an RSS feed a choice. It's really not.

Podcast SEO is Hard. Is It Worth The Effort?

You have to try lots and lots of titles -- using the info gleaned from your keyword research -- and craft a compelling -- that means click-worthy -- title. Again, this means using software to help you analyze each of the titles you come up with.

Turning SEO for Podcasts On Its Head

It’s great that you are spending time writing episode titles that are relevant and score high on the emotional scale. That's important.

Title, Description & Image

Title, Description & Image. Part 1: Know Your Podcast, Know Yourself. December 17, 2018. Title, Description & Image. Article. Video. Article. As 2019 approaches, I think it's a good time for a bit of self-examination -- at least podcast self-examination.

Podcasting On Smart Speakers Isn't Dumb; It's The Future

Telling me “I found 36 podcasts with the keyword “confetti” in their titles. Would you like me to read out the titles of each podcast? Just say ‘That’s it!’ when you hear the name of the show you were looking for.”.

Building Resilience Into Your Podcast

Don’t write your titles, subtitles, and descriptions (key elements of “microcopy” ) directly in your podcast hosting interface. Nor should you start writing your blog posts directly inside of Wordpress or Squarespace.