The future of podcasting is coming, whether we're ready for it or not. And yes, many of the podcasting tactics we implement today will be made obsolete in the future. But if we take a future-forward mindset with our strategies, we can save ourselves lots of re-work. And be ahead of the game when sweeping changes hit.
September 14, 2022Podcast Conferences, Cancel Culture, & Human Dignity
Large podcast conferences are at a crossroads, with the podcasting community wondering how next year's conferences and beyond will be reshaped by the winds of change. Here are three possible futures.
June 1, 20223 Podcasting Trends To Take You Beyond 2023
Politicians get in trouble for flip-flopping on issues. But for podcasters, changing opinions and approaches is a survival tactic. Think about these three questions over the next few months to prep your show for 2023 & beyond.
April 27, 2022Big Tech Doesn't Care About Your Podcast
Big tech provided podcasting's first shot in the arm in the early days. In fact, big tech often provided the catalyst for several inflection points in podcasting's history. But recently, the tide seems to be shifting.
March 30, 2022Evo Terra's Podcast Hall of Fame Speech (For Good!)
One of the ways we make podcasting better is by holding the people who work in podcasting accountable for doing better. I'm using my induction into the Podcast Hall of Fame to shine more light on that.
March 28, 2022Podcast Pontifications Season 5 Announcement
I give you, the serious podcaster, lots of things to think about. Not just about the future of podcasting, but how you can make podcasting better. Now I'm giving you another gift: some of your time back.
March 16, 2022Keeping Your Podcast Distraction-Free
Sometimes the advancements we see in podcasting look pretty small compared to the hype we see and hear about in other forms of media. Would you be better off jumping ship to try the Next Big Thing?
March 8, 2022Can Podcasts Keep The Trust They've Earned?
Trust in podcasting extends beyond the host and the listener to a larger, overall trust in the idea of podcasting. Interestingly, podcasting enjoys a greater level of trust than other forms of media. But for how long?
March 1, 2022Teens & Young Adults Prefer Listening To Podcasts
Like any growing industry, podcasting needs to appeal to a younger audience, if only to keep replenishing supply as well, natural attrition occurs, shall we say. The good news is: the kids love podcasts!
January 24, 2022Do We Need The Zillow Of Podcasting?
Buying a house and finding a new podcast have more in common than you'd think. You aren't always in the market for both, and there's a problem if you have too many of either. Can lessons from one inform the other?
October 13, 2021From Free Podcast To Exclusive Podcast & Back Again
Some once-exclusive podcasters are challenging the notion that you can never go home again. They assume their audience will be happy to see them. But reality may not line up with those assumptions.
September 14, 2021Podcast Planning For The Worst Day Of Your Life
Unfortunately, the confidence one gains with podcasting bestows neither invulnerability nor immortality. When you’re taken down—or perhaps out—do you have a good plan to inform your audience?
August 31, 2021Do Old People Listen To Podcasts? Yes. Yes, We Do.
Podcasting is often touted as a way to reach a younger, hipper demographic. But that ignores the millions of people 55+ who listen to podcasts today, with different habits and content preferences.
August 30, 2021When Pointless Podcasting Processes Pay Off
Following podcasting best practices is always smart, but it doesn’t leave much room for creativity. Sometimes success is serendipitous, and what seems to be pointless may have an unexpected future upside.
July 28, 2021Fickle Podcasters And The Next Big Thing
The future of podcasting is already here. It’s just unevenly distributed. And while it certainly is an access problem for many, it’s often just a problem of apathy or laziness. Which is good news for you!
July 21, 2021Can You Survive Podcasting's Chaotic Era?
With technical problems and goofy business practices plaguing big podcast tech, the whole of podcasting is feeling more than growing pains. It’s resembling an identity crisis. Your job? Survive it.
July 12, 2021The Future Of Podcasting Needs Your Help
If we’re to advance podcasting, we have to lose the “been there, done that” mentality. A reimagining of what podcasting can be is underway, and it needs the help of podcasters like you if it’s to succeed.
February 22, 2021Podcast Categories Have A Bad Apple At The Core
Podcasters can’t even agree on the definition of podcasting. So it’s not surprising our categorization system stinks. Worse: our reliance on arcane structures excludes many worthy podcasting topics.
February 17, 2021Podcasting's Elephant In The Evergreens Conundrum
Podcasters often say “evergreen” and “timeless” to describe our content. But the future is rarely kind to creative expressions. Can we avoid making shows that sound dated to the next generation?
February 1, 2021Making Your Podcast Better With Dynamic Content
If you think dynamic insertion is only for flooding a podcast with bad ads; think again. Here’s how one new podcast is pushing the boundaries of dynamic insertion, and how it makes the show better.
October 26, 2020Podcasting In Hi-Fi: 3 Trends To Watch
Where did the “hi-fi” enthusiast go? It’s hard to not buy a 4K (soon 8K) monitor or TV, a trend noticed by content developers. Yet personal audio reproduction lags behind. But that might be changing.
September 15, 2020Podcasting Through Rose-Colored Glasses & Bunny Ears
You may call them a frivolous waste of time, but filters and effects on pics, videos, and streams have become a staple of how we communicate. But not in podcasting, oddly enough. Will that change?
August 24, 2020Sir, This Is Not A Wendy's Podcast... And That's OK
Wendy’s has a new podcast, and it’s not great. At least, not on the surface. But what we see as a low-effort offering might mark a new inflection point in podcasting that few of us saw coming.
August 18, 2020Re-Humanize Your Podcast Before It's Too Late
Has the pendulum swung too far away from “podcasting is an intimate medium”? In our haste to resist the cliche, we might be editing out the humanity from our podcasts.
August 12, 2020Do Androids Dream Of Being On Your Podcast?
There’s a wave of advancements in both text-to-speech and AI-generated text that will impact podcasting as we know it. But rather than replace humans, this might be a boon for creative podcasters.
August 4, 2020Getting The Podcasting Band Back Together Again
Podcasting is often considered a solo venture, though the biggest podcasts tend to have teams of people behind their success. With the bottom falling out of commercial real estate, dedicated podcasting co-working spaces may be coming.
July 16, 2020The Inevitable Dismantling Of Podcast Directories
Even though millions of people manage to find something to listen to, podcast directories kind of suck for most podcasters. Making them suck less might lead to a massive shakeup in the podcast ecosystem.
July 6, 2020How You Can Exploit Podcasting's No-Code Future
The “no-code” revolution is changing the digital economy right before our eyes. Here’s how a similar “no-waveform-manipulation” approach to how we make podcasts & episodes can (will?) change podcasting forever.
May 11, 2020Eye Can't Hear You: A Podcasting Paradigm Shift
Two opposing visions of podcasting’s future are emerging. One side is betting on more screen-time interactions. The other is working to make screens obsolete for podcasting listening. Which path will win?
April 13, 2020Podcasting's Present Problems
The best way to predict the future is to invent it, said someone smarter than me. The best way to delay the future is to focus on the present, said me. What’s holding podcasting back at the moment? Present-focused podcasters.
September 24, 2019Less Old White Men In Podcasting's Future
I have been podcasting since October 2004, so clearly you should listen to me. But I'm also an old white guy. So in the future, maybe you'll stop listening to me? I’m OK with that.
September 23, 2019Podcasting Spins Off Something Brand New
The big shift in media caused by podcasting is finally underway. And while we all may be marching mostly in the same direction right now, we'll likely see more than a few spin-offs in the years to come.
September 19, 2019Betting On Bits For Better Podcasting
Robots are coming for our jobs in podcasting. Well, at least my job in podcasting. Actually though... only some of my job in podcasting. But here's why I think that's a good thing for all of us in podcasting.
September 18, 2019Surviving The Cold War Of Podcast Advertising
Will podcast advertising ever get a seat at the grown-up table alongside print, radio, television, and digital? Or are we stuck in obscurity and novelty forever, while the real money is spent elsewhere?
September 17, 2019A Future Reckoning For The Podcast Ad Bubble
I don't think advertisers are ever going to get completely out of podcasting. But I do think there's a reckoning coming for podcast advertising... and it might sting all of us.
September 16, 2019Solving Future Podcast Discovery Problems
The future of podcast discovery is bright; but only because the present of podcast discovery really sucks. But before you cheer too much for the future of podcast discovery, it might be a bit more dystopian than you want.
September 12, 2019Exploring Podcasting's Cost-Free Future
You say “free hosting” like it's a bad thing. And, sure, it mostly is today. But what happens when one major player in our space switches to FREE? It’s going to make a lot of current podcasting business models obsolete.
September 10, 2019Mitigating Future Threats To Hobbyist Podcasting
Don't let the news coverage of premium podcasting fool you. The bulk of podcasting -- from production to consumption -- will be done by hobbyists. But that doesn't mean this “free” space is safe from future changes.
June 13, 2019The Advancing Podcasting Party Wants YOU!
As much as I love podcasting, there are a variety of changes needed to make podcasting better for podcasters and our listeners. Those changes require others who also want to help make podcasting better. Want to join us in the Advancing Podcasting Party?
May 22, 2019Will The Algorithm Love Your Podcast?
Algorithms will soon infect podcasts just as they’ve infected every other digital medium. How “fair” will these algorithms be to your podcast? Or how drastically will you need to change your show to stay relevant?
January 20, 2019Podcasting Needs Better Standards
Let's remove the non-artistic choices from the process of podcasting, OK? It's 2019. This should be working better by now.
October 25, 2018Atomizing Your Podcast
"How do you eat an elephant? One bite at a time". Many new or would-be podcasters find filling content every week rather daunting.
February 20, 2020Hitting The Limits Of Low-Cost Podcast Hosting
At some point, if you’re lucky or very strategic, your podcast might become too popular for you to stay on the same low-price hosting plan. Remember: “unlimited downloads” sounds all fine and good until your popular show starts costing them real money.
January 7, 2020Surviving The Podcast Privacy Wars
As of January 1, 2020, you and I can no longer ignore the privacy implications of our podcasting efforts. But you also don’t need to get a law degree. You also don’t need to take up arms. You just need to be smart.
January 30, 2020Podcasting Your Way Through The Coming Recession
It’s not a question of if but when the next big economic downturn hits. And it’s a certainty that podcasting will be impacted when it does. Here are four things you need to do now to survive the next crash.
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