The Best Podcast Analytics Tools in 2025 (Post-Chartable)
With the closure of Chartable, many podcasters are looking for modern analytics solutions that offer deep insights into listener behavior, monetization performance, and cross-platform tracking. Whether you’re an indie creator or part of a growing network, choosing the right platform is critical for growth.
Below is an up-to-date breakdown of the best podcast analytics and hosting platforms in 2025.
π Core Analytics Platforms
π Apple Podcasts Analytics
- Audience Scope: Apple Podcasts users only
 - Key Features:
- Time listened
 - Episode completion rate
 - Retention graphs
 - Device-level data
 
 - Limitations:
- No cross-platform view
 - No ad tracking
 
 
π§ Spotify for Creators (formerly Spotify for Podcasters)
- Audience Scope: Spotify listeners only
 - Key Features:
- Listener start-through rate
 - Drop-off points
 - Age/gender demographics
 - CSV export
 
 - Recent Update: As of May 2025, Spotify publicly shows milestone-based “Plays” only (e.g., 10K+, 50K+).
 - Limitations:
- No access to non-Spotify listener data
 
 
π Spotify Ad Analytics (formerly Podsights)
- Audience Scope: Cross-platform ad performance
 - Key Features:
- Ad attribution and conversion tracking
 - Brand lift studies
 - Website visits after hearing ads
 
 - Pros:
- Free and powerful
 - Good for advertisers and campaign-focused podcasters
 
 
π Backtracks
- Audience Scope: Platform-agnostic
 - Key Features:
- Real-time analytics
 - Listening heatmaps
 - Segment-level engagement data
 
 - Pros:
- Privacy-first
 - IAB-compliant
 
 - Cons:
- Premium pricing
 
 
π Podtrac
- Audience Scope: Cross-platform (downloads only)
 - Key Features:
- Unique monthly listeners
 - Download counts
 - Platform rankings
 - SmartLinks
 
 - Limitations:
- Lacks behavioral metrics like completion rate or engagement
 
 
π Feature Comparison Table
| Platform | Cross-Platform Coverage | Behavioral Metrics | Ad Attribution | Specialty | 
|---|---|---|---|---|
| Apple Podcasts Analytics | β Apple-only | β Yes | β No | Subscriber/retention insights | 
| Spotify for Creators | β Spotify-only | β Yes | β Limited | Demographics & CSV export | 
| Spotify Ad Analytics | β Yes | β Partial | β Yes | Ad campaign tracking | 
| Backtracks | β Yes | β Yes | β Yes | Data-first, privacy-compliant | 
| Podtrac | β Yes | β No | β Partial | IAB-certified download stats + rankings | 
π οΈ Hosting Platforms with Strong Analytics
π Acast
- Scope: Hosting, dynamic ad insertion, analytics
 - Strengths: Advanced metrics, global ad support, monetization tools
 - Audience: Publishers, networks, ad buyers
 
ποΈ Megaphone (by Spotify)
- Scope: Hosting and ads for enterprise-level podcasts
 - Strengths: Dynamic ads, audience network, detailed analytics
 - Audience: High-volume podcasts
 
π Backtracks
- Already covered above, but also functions as a high-end host.
 
π Libsyn
- Scope: Budget hosting and basic analytics
 - Strengths: Reliable legacy platform, IAB-certified stats
 - Audience: Indie and entry-level podcasters
 
π Podbean
- Scope: Hosting + monetization features
 - Strengths: Patron support, Ads Marketplace, audio/video support
 - Audience: Entry to mid-tier podcasters
 
π‘ Buzzsprout
- Scope: Simple hosting with analytics and SEO tools
 - Strengths: Clean UI, free plan, basic stats
 - Audience: Beginners and hobbyists
 
βοΈ Captivate / Transistor / Simplecast / Blubrry
- Scope: Full-service podcast hosts with analytics tools
 - Strengths: Unlimited episodes, analytics dashboards
 - Audience: Podcasters scaling up from hobby to semi-pro
 
π Hosting Feature Comparison Table
| Platform | Hosting | Analytics Depth | Ads / Monetization | Best For | 
| Acast | β | β Advanced, dynamic | β Yes (global ads) | Publishers, brands | 
| Megaphone | β | β Enterprise-level | β Yes (Spotify Audience Ads) | Pro networks | 
| Backtracks | β | β Real-time & heatmaps | β Yes | Data-centric creators | 
| Libsyn | β | β Basic | β Yes | Indie creators | 
| Podbean | β | β Mid-tier | β Yes | All-around hosting | 
| Buzzsprout | β | β Basic | β Basic options | Beginners | 
| Captivate etc. | β | β Solid | β / Limited | Growing semi-pro shows | 
π Final Thoughts
The end of Chartable left a void in podcast analyticsβbut it also opened the door to a better ecosystem. Todayβs top platforms offer powerful metrics across hosting, engagement, and monetization.
- For deep listener insights and privacy compliance, go with Backtracks.
 - For ad tracking and monetization, use Spotify Ad Analytics or Acast.
 - For budget-conscious creators, Libsyn, Podbean, or Buzzsprout are solid choices.
 
Choose a platform that matches your audience size, goals, and growth stage. Let the data guide your podcast to new heights.
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