Best YouTube Channels for Small and Local Businesses

Published April 17, 2025 | By Matt

Want to grow your business with real-world strategies, proven marketing tips, and behind-the-scenes success stories?

Whether you’re an Etsy seller, service provider, or local shop owner, these YouTube channels offer actionable advice from people who’ve actually done it.

🧵 Handmade, Etsy, and Small Product Businesses

Perfect for crafters, creators, and product-based side hustles

Channel	Niche	What You’ll Learn
Kate Hayes (288K)	[Etsy]	Etsy seller strategies, pricing, packaging, and scaling tips
Angela Jasmina (280K)	[Print-on-Demand]	Starting & growing t-shirt and merch businesses
XXL Scrunchie & Co (370K)	[Vlog]	Transparent, behind-the-scenes look at building a handmade brand
Craft Biz Studio (28.9K)	[Etsy/Handmade]	Practical Etsy shop tips and time-saving hacks
The Small Business Handbook (3.6K)	[Motivation/Small Biz]	Day-in-the-life and real-world experience running a small biz

🌐 Marketing, SEO & Digital Strategy

For business owners trying to build an audience or drive online traffic

Channel	Niche	What You’ll Learn
Kimberly Ann Jimenez (85.2K)	[Digital Marketing]	Sales funnels, email strategy, online brand growth
Marketing Solved (32.7K)	[Content Marketing]	Social media and email list building
A Nerd’s World (37.5K)	[SEO/Web]	Web design, branding, and SEO tutorials
Backlinko (Brian Dean)	[SEO]	SEO deep dives that actually move the needle
Moz	[SEO]	Industry insights, SEO best practices, and algorithm changes
Krista Mashore (28.8K)	[Local Biz]	Digital domination strategies for local service businesses
Bigger Better Biz (6.8K)	[Local Marketing]	Marketing tactics for mom-and-pop shops
Channel Zero Marketing (5.3K)	[Facebook Ads]	Easy-to-follow Facebook and social ads tutorials

💼 All-Around Business Builders & Thought Leaders

These are for startup ideas, leadership, and entrepreneurship fundamentals

Channel	Niche	What You’ll Learn
U.S. SBA (54.1K)	[Small Biz Help]	Government grants, startup guides, and funding options
ASBN (4.1K)	[News/Expert Tips]	Interviews with real small biz owners
SmallBusiness.co.uk (1.6K)	[UK-Focus]	SME and startup help for UK entrepreneurs
Startup Grind (81.6K)	[Startups]	Global community events and founder interviews
Google Small Business (430K)	[SEO/Tools]	Using Google tools to boost visibility
Slidebean	[Pitch Decks/Startup]	Startup funding, validation, and pitch help
My First Million	[Biz Ideas]	Entertaining business breakdowns and money-making ideas
Michael Hyatt	[Productivity]	Leadership, mindset, and goal-setting frameworks

💡 Motivation, Community & Growth Mindset

Channel	Niche	What You’ll Learn
Soar High (22.5K)	[Inspiration]	Motivation for first-time entrepreneurs
Startup Network Europe	[EU Startups]	Community-focused startup growth stories
Jay Baer	[Customer Experience]	Customer service that actually increases revenue

👤 Bonus: Our Personal Favorites

We’ve personally found these channels super valuable — especially if you’re starting small or solo:

Starter Story – Real founder stories + revenue numbers
Neil Patel – SEO, website traffic, and conversion tutorials
Meet Kevin – Finance, small biz trends, and economic commentary

➕ What To Watch Next:

📌 Final Tip:

Don’t just subscribe—take notes and implement. The biggest difference between a casual viewer and a successful entrepreneur is execution.